Revenue leak, documented.
Working definitions, practical guides, and record-level analysis for revenue leaders who want evidence before they spend more.
Start here
The 15-minute dormant-pipeline self-check
Four HubSpot filters and one honest multiplication. Run it yourself before you ever talk to us. The premise should survive your own portal.
ChecklistThe rep offboarding checklist: keep the book when the rep leaves
A departing rep takes their memory of the book with them. The handover meeting covers six deals and abandons three hundred records. Run this checklist the week notice lands.
GuideWhat is revenue leakage? A working definition for B2B teams
The definition, the four places leakage concentrates, and how to measure a leak rate that survives inspection. The cornerstone vocabulary for everything else we publish.
Field notes
- Aug 01, 2026
Five questions that make a pipeline review tell the truth
The weekly pipeline review inspects what's moving. Leakage lives in what's not on the screen. Five questions put it there, and each one is a saved filter.
- Jul 31, 2026
Why we count conservatively (and why your audit figure may disappoint you)
A recovery number you can't verify is a marketing number. Here are the exclusion rules the Revenue Leak Audit applies before a dollar ever hits your figure.
- Jul 24, 2026
The four places revenue leaks out of a HubSpot portal
Leakage concentrates in the same four places in almost every sales-led portal. Each takes a saved filter and two minutes to check yourself.
- Jul 22, 2026
What a modest leak rate costs a $10M company
Run the arithmetic on a hypothetical $10M sales-led company using audit medians, and the polite word “leakage” turns into a six-figure line item.
- Jul 18, 2026
Someone else is calling the lead you paid for
Inbound intent decays in days, not weeks. If your median time from lead creation to first logged activity is measured in days, your competitors are getting there first.
- Jul 15, 2026
More leads won't fix a leaking funnel
When the quarter looks short, the reflex is to buy more demand. If your team leaked the last batch, the new batch leaks too, and now you've paid for both.
- Jul 11, 2026
“Not now” is not “no”: the closed-lost pile is full of live buyers
Half your closed-lost reasons are some version of timing. The reason expired months ago; the record didn't. Here's how to tell which ones are worth going back for.
- Jul 08, 2026
A pushed close date is a decision nobody made
The deal has moved from Q2 to Q3 to Q4 and everyone in the forecast meeting nods. Here's what a pushed close date actually tells you, and when to stop counting it.
- Jul 03, 2026
Why good reps let leads go quiet (and why it isn't laziness)
The lead sat for nine days and your best rep never called. Before you make it a people problem, look at the three structural reasons follow-up dies.
Reading about the leak tells you it exists. The audit tells you what yours costs, with the records to prove it.
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